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You Deserve it. You Are Spectacular.

Feb 14th, 2010 Written By Morten

I came upon this great video (or short film, if you will) yesterday. Not only did it make me smile, but it also made me think of the way that people behave on Twitter, Facebook, Buzz, etc.

In my recent blog post “Be an A.S.S. and You Will Find Success with Social Media”, I went over three ways to really connect with people through social media, one of which was showing you care through appreciation and complimenting.

With that said, watch the video below. I guarantee you that it will make you smile.

Right? Share it with everyone who needs to smile today.

Thank you for coming to my blog. Have the best day ever.

View Comments leave a reply In: Communication, Social Media, Video

5 Reasons Why Buzz Should Supplement Your Twitter Account

Feb 13th, 2010 Written By Morten

Google Buzz is still taking its first baby steps and everyone’s asking themselves; “Do I really need another social media platform?” and “How does Buzz differ from for example Twitter or FriendFeed?”

To put it bluntly, is Google Buzz a waste of our time?

For the past few days, I’ve played around on Buzz, checking it out. It’s a given that there’d be a lot of smaller (and a few big) issues that Google needs to iron out and so far they’re on the ball with that. With that said, I find that Buzz shows enough potential to be worthwhile and worth spending some time on, especially if you’re currently using Twitter.

Here are the top 5 reasons why you need to set up your Buzz account:

1. Expanded Answers

You can get expanded and more in depth answers to your questions posed on Twitter. You also get people commenting on comments as is seen on blogs, but to a lesser extend in Twitter. See an example of Darren Rowse (ProBlogger) asking a question in Buzz after asking it in Twitter, here.

2. Expand Your Reach

Many Buzz users are reporting that they have “activated” their Google contacts, people who are not active on other social networks. Furthermore, people who have been active on other social media platforms, but for some reason not leaped into the 140 character-universe of Twitter, might be drawn to Buzz with its less restrictive form of conversation.

3. Integrate photos, charts etc.

You can add photos, charts and links in your Buzz. This opens up opportunities for many types of online businesses that might feel too restricted by Twitter to supplement their tweets where necessary.

A feature I liked in this regard is, when I add a link from my blog to my (unpublished) Buzz, the headline, first sentence and any photos I might have posted appears and is set up in a very welcoming manner.

4. Integrate Twitter

By integrating your Twitter feed into your Buzz feed (and vice versa) your tweets will get even more feedback.

Right now there are issues with real time integration between the two platforms, but in time I’m sure that it’ll be fixed and flow smoothly.

5. Build new relationships

Everybody is just starting out and you’re bound to find people you haven’t seen on Twitter before, but that peak your interest.

Also, you may find befriending and communicating with hugely popular Twitter users is easier as they have less followers, less information coming in (at least to begin with). As an example, last time I checked Chris Brogan had 2.500 followers on Buzz as opposed to 122.500 on Twitter.

I find that the potential in Buzz to be there, even if you’re already heavily invested in Twitter. Someone on Buzz said that it was like “an organized Twitter”. For the time being I’ll be on both Twitter and Buzz. Let’s see what happens and if Twitter might have a response to all the Buzz.

Photo credit Stock.XCHNG

View Comments leave a reply In: Buzz, Social Media, Twitter

How Not to Drown in Emails When Using RSS Feeds to Keep Your Business Informed

Feb 13th, 2010 Written By Morten

It’s important to stay informed about what’s happening in your field of business in order to be able to have your business react to your market. One way to stay informed is through social media, namely blogs.

There are a lot of great blogs on almost any topic and it’s hard to keep track of each and every one and even more impossible to visit every blog, each time something new is posted. This is why we subscribe to RSS feeds. This way new blog content is automatically sent to our email inbox. Many blogs also have a regular newsletter they send out that is also sent to your inbox. Subscribe to a few blogs RSS feed and newsletters and you have yourself a healthy stream of daily incoming mails to your inbox. Along with your other daily email, it gets overwhelming fast.

There are many programs and systems to handle a busy email inbox, but I use a simple little system that works for me and takes 30 seconds to set up.

All I do is create a folder called “social media” (in my case), where I add the latest blog posts and newsletters as they come into my inbox. If I don’t have time to read it at that moment, I quickly scan it to see if I find it relevant. If not, I’ll just leave it in my normal inbox.

By creating this folder, you can go back to read your blog subscriptions when you have time and can concentrate on that one thing.

As an added bonus, this expanding folder will serve you as a valuable resource that you can return to at any time to draw information and experience from. Your own personal library specified for your business market.

What do you find is the best way to keep track of your RSS feeds and newsletters? Any advice?

View Comments leave a reply In: Blogging, Social Media

Enthusiasm on Twitter Gets You Traffic and Sales

Feb 12th, 2010 Written By Morten

Have you ever met a person that was all smiles, so much so that you couldn’t help smile as well? I think we all have. Likewise, a person that speaks so passionately about his/her job that you almost thought about switching careers. Human emotions are like airborne viruses. They catch you even, if you don’t want to.

Take Twitter as an example. As soon as you follow over 200 people, you’re overwhelmed with tweets and you’re not them all read, even less so click on the links in the tweets to see what’s behind them.

What determines which tweets you read and click on is a mix of your relationship and history with the person tweeting, but also the nature of the tweet itself. “GET $1 MILLION A YEAR ON AUTOPILOT NOW!!!!! JUST CLICK HERE —> XYZXYZ <—-NOW! NOW! NOW!” might have worked at some point, but those days are long gone. No one is going to click the link.

However if you come across a tweet that oozes enthusiasm and passion and genuine personal interest by the person tweeting, I dare you not to click that link.

When you tweet a link that appeals to people’s curiosity like that, obviously it can’t link to a “GET $1 MILLION” spam or any kind of “in-your-face-marketing” website. That would kill all credibility you’d have built in an instant.

Depending on your audience and your persona, you probably can’t post “enthusiastic” tweets all the time. Even if you’re a wildly enthusiastic person, you might want to hold back a little or spread your enthusiasm love on other social media websites.

Next time you come across a tweet that drew you in with enthusiasm and made you click, please come back and post a comment about it. I love those enthusiastic tweets.

Photo credit Stock.XCHNG